All products are independently selected by our editors. If you buy something, we may earn an affiliate commission. Stockholm , a city where history meets innovation, has long been a source of inspiration for creatives worldwide. Nestled among its charming streets and scenic waterways is Matilda Djerf , the Swedish entrepreneur and style icon behind the cult-favourite brand Djerf Avenue.
With her effortless aesthetic and deep connection to her hometown, Matilda embodies the modern spirit of Stockholm β where minimalist design and timeless elegance reign supreme. We caught up with her to discover the spots that define her daily life in the Swedish capital, from hidden wine bars where she indulges in a glass or two to the local florist where she finds her most treasured blooms. The only way to explore Stockholm is by walking everywhere.
There is so much to see and do. I find the lifestyle here to be very career-focused, with a strong work culture, which I like. It is also social and active; it is constantly bustling. I would suggest avoiding the long winters in Scandinavia and coming to Sweden in spring when the light glistens and the city feels alive," says Matilda. Her morning starts early. For coffee and every pastry imaginable, or maybe you want to try freshly baked Swedish bread; I love Ett Bageri. Recently, I have found a top spot for wines and my girl catch-ups.
The Sparrow Hotel has a special al-fresco area and a small nook with gallery walls of wine inside. My go-to places are Monrads , a hybrid deli counter and restaurant in Djursholm with great fresh fish dishes. This popular spot attracts locals year-round with its coveted outdoor seats, where guests enjoy dishes like buttery Kalix roe on toast, shellfish platters, fried halibut, and lobster aioli.
For a special meal, Matilda recommends Brasserie Astoria. A frequent visitor to this former s cinema-turned-eatery, the entrepreneur praises its mix of comforting yet refined dishes, from tableside Caesar salads to brunch and daily Plat du Jour specials that keep Stockholm natives coming back for more since the s.
